Month: May 2022

Understanding the relationship between email marketing, data capture, and lead generation is essential in order to boost conversion rates, hit KPIs and send those sales soaring. Like any good relationship,… Data Capture: The Secret To Turbocharging Your Lead Generation – JarrangRead more

To grow with Growth Hacking you must have a creative mind and be able to use conventional marketing tools in unconventional ways. CRM, for example, can be a key to… Growth Hacking and CRM: 7 ideas for stimulating growthRead more

7 minute read time Campaign Monitor – May 24, 2022 SMS is an essential marketing channel for all kinds of businesses. But, it can be tricky to nail down what… Analysis resultsLearn more about the readability analysis(Opens in a new browser tab)Read more

Did you know that the average person will spend 10 seconds reading an email? Despite how carefully you craft your newsletter, you’re going to get readers that only skim-read your… Email Newsletter Design: Working with Skim-ReadersRead more

According to statistics, automated emails generate 343 orders for every 1,000 promotional emails sent, compared to 72 for a standard email marketing campaign (source). Yet marketers don’t use Email Marketing… Email Marketing Automation: comparing toolsRead more

BIMI is one of the latest methods for email and sender authentication, which differs from the others because it allows you to view the company logo in the supported mailboxes.… How to use BIMI to display your logo in emailsRead more

Our annual appointment with an analysis of the previous year’s email campaigning is back: this time we take stock of the performance of Email Marketing not only in the post-Covid… MailUp’s 2022 Statistical Observatory on Email Marketing is onlineRead more

7 minute read time Campaign Monitor – May 12, 2022 Let’s break down the secrets to success behind The New York Times’ The Morning, and what you can learn from… What Makes NYT’s “The Morning” Newsletter One of the Most Popular in the WorldRead more

It’s 2022 and we all know that as far as Return on Investment goes, bulk Email Marketing is more effective, customer focussed and cheaper than any other marketing channels out… Are You Using Conversion Centered Design?Read more